Sounds like their business model based around a single 'type' of biker might not have been the greatest business model choice. I don't see them going out of business anytime soon, but the bad years they had where quality went to shit seems like it has a good chance of surfacing again (based on cost cutting).
Yeh it also seems like they might have started to depend a little too much on financing expensive bikes to dirt bag white trash trailer park folk instead of maintaining a long term sustainable plan.They sold the image to everyone under the son, including folks that couldnt afford the image. And the tshirts and bandanas that cost way too much, they are just too expensive when nobody has money
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